Expertise-it new client at edividual.
NEWS - 16 juni 2010
Expertise-IT, specialized in
backup & recovery solutions, has become client at edividual. edividual starts with restyling the logo and identity and developes a new marketing-communication approach to get Expertise-it better known within the targetgroups.
Mission: Lights Off for WWF-Lifeguard.
NEWS - 9 maart 2010
March 27 is Earth
Hour again. Millions of people and thousands of organizations and
businesses turn off one hour the light. To show that
they are worried about yhe climate change. Time for the
WWF-Lifeguards to act. We developed a mission that encourages young
people to participate in Earth Hour and to help implement the Earth Hour
campaign. With a commercial, e-mailings and banners, we bring the
mission's attention.
WWF LifeGuard.
WORK - 8 juni 2009
The World Wildlife Fund naturally wishes to maintain its number of subscribers, as well as to get children involved from a young age. For this purpose, the WWF developed a number of clubs. Examples of these clubs are the Bamboo Club (for children from 3-6 years of age) and the Rangers Club (for children from 6-12 years of age). For the 12-18 age group, we developed
WWF LifeGuard. To promote this new ‘club’, we created a website and a multimedia campaign. The primary objective of the campaign was the creation of brand awareness, while the secondary objective was the recruitment of new members.
To approach our target group and encourage their participation, we developed a campaign based on missions for young people could carry out. The first mission was titled ‘Mission: Find Me’. For this mission, we hid animals on the Google Maps application on the LifeGuard website. The children’s mission was to find them. The campaign was launched with a guerrilla promotion,
with a shark fin swimming through the canals of Amsterdam. In addition to this, commercials and banners were deployed, and YouTube, Hyves, Netlog and MSN were all mobilised.
Rocks' loyalty program.
WORK - 15 januari 2009
For Rocks', one of the most succesfull loyalty programs in the Netherlands, we develop campaigns for a better brandrelation between the savers. We created a new websiteconcept, newsletters and promotion campaigns.
Bourse du Vin, inspires your taste.
WORK - 18 september 2008
Bourse du Vin is active in the market over 30 years as long distance seller in the Dutch market. To get new clients and reposition the brand edividual developt a new logo, identity and multimedial communication campaign.